Press Release

StaffDNA® Announces Acquisition of Per Diem Healthcare Staffing Business

Plano, Texas – June 17, 2025StaffDNA announced today that it will take over the per diem staffing business, including the active and passive candidate database of Seattle, WA-based Kevala. The two companies have jointly agreed to integrate their technologies. This marks the first time that the proprietary technology of the StaffDNA candidate app will integrate with a third-party system. StaffDNA’s candidate technology platform will work seamlessly with Kevala’s client technology to provide the most powerful staffing services available for facilities.

With this acquisition, StaffDNA is set to significantly expand its candidate pool, as Kevala divests its per diem candidates in Washington, Texas, Utah, Wisconsin, Tennessee, and Oregon. Also, by integrating their technology systems, StaffDNA will become a talent supplier for Kevala’s existing clients.

Sheldon Arora, CEO of StaffDNA, said: “Growth is an important part of our business goals, so we are very pleased to onboard all of Kevala’s per diem candidates. This acquisition helps us grow in new markets and add more talent to our pool of active candidates.” Arora added that per diem care at long-term care facilities is a rapidly growing part of the healthcare industry. “Per diem is a strategic opportunity in staffing because there is an increased demand for flexibility in healthcare and a surge in the need for certified care professionals. We are also thrilled to work with Kevala to increase our technology footprint in facilities.”

“We know healthcare professionals want the ability to work on their own terms, so we are thrilled that StaffDNA will be helping our nurse and caregiver network continue to pick up shifts at their favorite facilities while exposing them to new work opportunities as well,” said Kevala CEO Todd Owens. “Kevala will be doubling down on our client-facing technology business, ushering in a new era of AI and automation to more fully manage core scheduling, staffing, and compliance workflows.”

Arora also noted synergy between the two companies in developing proprietary solutions for healthcare workforce management. “We’ve been creating technology solutions on our proprietary platform, and we were recently awarded 19 patents,” said Arora. “We’re focused on improving how candidates find jobs and facilities source the right candidates. We want the healthcare ecosystem to work better.”

StaffDNA’s proprietary technology platform enhances its digital hiring marketplace, benefiting over two million professionals while establishing a new standard for connecting them with facilities. The patents reinforce the company’s vision to transform the hiring process through an on-demand marketplace, allowing healthcare professionals to swiftly and easily find jobs they love. Additionally, professionals can view pay packages before applying for a job, a popular feature that underscores the need for other industries to embrace pay transparency.

About StaffDNA®

 StaffDNA created the industry’s first Digital Marketplace for Healthcare Careers®. This innovative digital platform enhances healthcare hiring through a superior process, empowering both healthcare professionals and facilities. Nursing, allied, therapy, physician, and advanced practice professionals can view fully transparent pay and job details for travel, local, staff, per diem, and locum tenens contracts, helping them find the jobs they love. The platform also streamlines the hiring process for facilities enabling them to communicate directly with candidates who qualify for open positions. StaffDNA has been awarded 19 patents from the U.S. Patent and Trademark Office (USPTO), with more patents pending. StaffDNA has won over 50 national, regional, and local awards, including being named a Best Place to Worka World Changing Idea , and one of the Fastest Growing Private Companies, among others. Visit https://staffdna.com or call (888) 998-7323 for more information.

To download the StaffDNA app, visit the Apple App Store or Google Play Store .

About Kevala

Kevala is your AI-powered healthcare staffing platform. Our technology fills shifts, rebalances schedules in real time, and flags issues before they hit payroll—closing the labor capacity gap and unlocking cost savings, consistency, and happier teams. With Quin, our AI teammate, Kevala helps healthcare facilities automate complex scheduling decisions while maintaining human oversight from our customer care specialists.

For more information, visit kevala.ai.

Healthcare organizations face some of the toughest workforce challenges: tight budgets, lean IT teams and limited tools for sourcing, hiring and onboarding staff. Add in manual scheduling, rising labor costs and high burnout, and the pressure grows. Rolling out complex systems can feel out of reach without dedicated tech support. Even simply evaluating new technology can overwhelm already stretched-thin teams.

These challenges make it clear that technology isn’t just helpful; it’s essential for healthcare organizations. Especially when they’re striving to do more with less. Not only are healthcare organizations falling short on implementing new technology, but they’re struggling to update outdated systems. A 2023 CHIME survey found that nearly 60% of hospitals use core IT systems, such as EHRs and workforce platforms, that are over a decade old. Outdated tools can’t integrate or scale, creating barriers to smarter staffing strategies. But the opportunity to modernize is real and urgent.

Tech in Patient Care Falls Short

In healthcare, technology has historically focused on clinical and patient care. Workforce management tools have taken a back seat to updating patient care systems. Yet many big tech companies have failed when it comes to customizing healthcare infrastructure and connecting patients with providers. Google Health shuttered after only three years, and Amazon’s Haven Health was intended to disrupt healthcare and health insurance but disbanded three years later.

Why the failures? It’s estimated that nearly 80% of patient data technology systems must use to create alignment is unstructured and trapped in data silos. Integration issues naturally form when there’s a lack of cohesive data that systems can share and use. Privacy considerations surrounding patient data are a challenge, as well. Across the healthcare continuum, federal and state healthcare data laws hinder how seamlessly technology can integrate with existing systems.

Why Smarter Staffing Is Now Essential

These data and integration challenges also hinder a healthcare organization’s ability to hire and deploy staff, an urgent healthcare priority. The U.S. will face a shortfall of over 3.2 million healthcare workers by 2026. At the same time, aging populations and rising chronic conditions are straining teams already stretched thin.

Smart workforce technology is becoming not just helpful, but essential. It allows organizations to move from reactive staffing to proactive workforce planning that can adapt to real-world care demands.

Global Inspiration: Japan’s AI-Driven Workforce Model

Healthcare staffing shortages aren’t just a U.S. problem. So, how are other countries addressing this issue? Countries like Japan are demonstrating what’s possible when technology is utilized not just to supplement staff, but to transform the entire workforce model. With one of the world’s oldest populations and a significant clinician shortage, Japan has adopted a proactive approach through its Healthcare AI and Robotics Center, where several institutions like Waseda University and Tokyo’s Cancer Institute Hospital are focusing on developing AI-powered hospitals.

Japan’s focus on integrating predictive analytics, robotics and data-driven scheduling across elder care and hospital systems is a response to its aging population and workforce shortages. From robotic assistants to AI-supported shift planning, Japan’s futuristic model proves that holistic tech integration, not piecemeal upgrades, creates sustainable staffing frameworks.

Rather than treating workforce tech as an IT patch for broken systems, Japan’s approach embeds these tools throughout care operations, supporting scheduling, monitoring, compliance and even direct caregiving tasks. U.S. health systems can draw critical lessons here: strategic investment in integrated platforms builds resilience, especially in a labor-constrained future.

The Power of Smart Workforce Technology

In the U.S., workforce management is becoming increasingly seen as more than a back-office function; it’s a strategic business operation directly impacting clinical outcomes and patient satisfaction. Smart technology tools are designed to improve care quality, staff satisfaction, scheduling, pay rates, compliance and much more.

For example, by using historical data, patient acuity, seasonal trends and other data points, organizations can predict their staff needs more accurately. The result is fewer gaps in scheduling, fewer overtime payouts and a flexible schedule for staff. AI-powered analytics can help healthcare leadership teams spot patterns in absenteeism, see productivity and forecast needs in multiple clinical areas in real-time. Workforce management tools can help plan scheduling proactively, rather than reactively. It’s a proven technology tool that can help drive efficiency and reduce costs.

Why So Many Are Still Behind

Despite the clear benefits, many healthcare organizations are slow to adopt smart tools that empower their workforce. Several things are holding them back from going all-in on technology:

Financial Pressures

Over half of U.S. hospitals are operating at or below break-even margins. For them, investing in new technology solutions is financially unfeasible. Scalable, subscription-based and even free workforce management tools are available, but most organizations are unaware of or lack the resources to source these products. Workforce management tools can deliver long-term return on investment for most organizations. Taking the time to understand where the value lies and which tools to invest in needs to happen.

Outdated Core Systems

Many facilities still depend on legacy technology infrastructure that lacks real-time capabilities. Many large players in the healthcare workforce management industry dominate hospital systems. Other smaller, real-time tools that offer innovative solutions to scheduling, workforce hiring, rate calculators and more are available at a fraction of the cost.

Competing Priorities and Strategic Blind Spots

Healthcare organizations and hospitals have many high-priority business objectives and regulatory demands. Digital transformation naturally falls down on the priority list, which causes them to miss improvements that can lead to long-term stability. With patient care and provider satisfaction at the top of the priority mountain, technology changes can be easily missed or shoved to the side when other business objectives are perceived to “move the needle” more.

Poor Change Management

Even the best technology efforts can fail without the right strategy for adoption and support from senior leadership. Resistance from staff, lack of training, or poor rollout communication can undermine success. Effective change management—clear leadership, role-based training and feedback loops—is essential.

Faster than the speed of technology

Change needs to come quickly to healthcare organizations in terms of managing their workforce efficiently. Smart technologies like predictive analytics, AI-assisted scheduling and mobile platforms will define this next era. These tools don’t just optimize operations but empower workers and elevate care quality.

Slow technology adoption continues to hold back the full potential of the healthcare ecosystem. Japan again offers a clear example: they had one of the slowest adoption rates of remote workers (19% of companies offered remote work) in 2019. Within just three weeks of the crisis, their remote work population doubled (49%), proving that technological transformation can happen fast when urgency strikes. The lesson is clear: healthcare organizations need to modernize faster for the sake of their workforce and the patients who rely on providers to deliver care.

 

Share On

Facebook
LinkedIn
WhatsApp
X
Email

Check out StaffDNA Insights